Watch: Avi Buffalo – “So What”

After four years without an album, Avi Buffalo returns with At Best Cuckold, due out on September 9th via indie giant Sub Pop. The band debuted the video for album track “So What” yesterday. The song features easy-going guitars and lighter than air melodies. The accompanying video, directed by Jon Jon Agustavo centers on frontman Avi-Zahner-Isenberg, who wakes up on a beach and pursues a woman through a myriad of landscapes–sand dunes, a forest inhabited by costumed figures, a field with a mysterious red door, and even an office space with an enraged boss. Oh, what we’ll do for a chance at love. Watch and listen to “So What” below.

About author
Bryan Parker is a writer and photographer living and working in Austin, TX. He is the founder of blog Pop Press International and print journal True Sincerity and recently released his first book, a volume on Beat Happening in the 33 1/3 series.

Pop Press International © 2018 All Rights Reserved

All photos licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.

Designed by WPSHOWER

Powered by WordPress